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Content in the Cloud: How Cloud Computing Is Changing the Way We Do Content Marketing

Content marketing has always been a big part of digital marketing in general, and it will continue to play an essential role as we enter 2018. By producing quality content that the viewers find valuable, websites and businesses can attract more traffic and reach new potential customers like never before.

As more businesses move their operations to the cloud, the way they do content marketing is shifting as well. Here are some of the changes cloud computing brings to the world of content marketing.

Collaboration in the Cloud

New content creation tools enable content creators from all around the world to work together in producing better, more relevant content. Businesses are starting to take advantage of these tools in order to push their content marketing efforts forwards.

McAfee Completes Skyhigh Networks Acquisition, Establishing the Company as a Device-to-Cloud Cybersecurity Leader

Grazed from McAfee

McAfee today announced the completion of its previously announced acquisition of Skyhigh Networks. With the close of this deal, Skyhigh Networks becomes part of the McAfee Cloud Security Business Unit.

Skyhigh is an ideal complement to McAfee's strategy - one focused on building and optimizing mission-critical cybersecurity environments for the future. Skyhigh Networks pioneered the cloud access security broker (CASB) market segment that analysts describe as one of the fastest growing areas of information security investments of the last five years. With this technology, McAfee can now offer a cloud portfolio that addresses the three primary challenges of managing multi-cloud environments-visibility into networks, workloads and data, advanced threat protection and pervasive data protection.

"Today's announcement marks a new milestone for the future of our company," said Chris Young, chief executive officer, McAfee. "With two industry leaders coming together under one company, we will make cybersecurity an enabler to the transformative power of our digital age. We are focused on securing customers from their devices to the cloud, giving customers access to market-leading capabilities in the architectural control points that matter most."

Strong Demand for Omada GDPR SaaS Solution Running on Microsoft's Cloud

Grazed from Omada

Organizations have realized that they need an EU General Data Protection Regulation (GDPR) compliant access governance solution to address vital challenges. They also know they need a solution in place by May 25 2018. Consequently, Omada experiences a strong uptake of its unique governance solution as-a service, which addresses precisely these issues.

"Omada provides an excellent enterprise grade governance solution running on Azure. The Omada solution, in combination with Azure AD Premium for single sign on and authentication, offers the full palette of functions required for organizations in one single, strong combined package", says Claus Jul Christiansen, Director for Partners & SMCs at Microsoft Denmark. "The Omada GDPR SaaS solution is a great example of how the partnership between Microsoft and Omada has evolved and is used to create great value for organizations. The Omada solution is fueled by Azure cloud, and it utilizes strong Azure features such as geo-redundancy and in general benefits from the high security standards provided in Azure"

How Cloud Technology Tackles Online Shopping Fraud

Article Written by Sally Perkins

Online transactions are increasingly being targeted by fraudsters, with a February 2017 report showing online card fraud rising 40% since 2015. Amongst many of the technologies seeking to combat this, is cloud security innovations. With the versatility and ever-evolving nature of the cloud, a few great ways to combat online fraud have been thrown out. 

What form does this technology take? Big technology players have long sought to make their cloud tech creditor compatible to allow for the widest range of transactions, but that's the baseline. 

AI Enabled Cloud Storage 

In basic terms, the cloud is simply the functions of a computer spread out into the ether of the internet. On its own, it doesn't entail great security detail. Companies the world over have innovated to meet this demand, and it has had an impact on their consumers. One of the latest iterations of this technology is the integration of AI into cloud services, which is protecting the data of customers - so they don't have to. With many consumers enjoying relaxed lending regulations and looking to obtain a credit card, data is being uploaded onto the cloud in large amounts. Amazon, for example, employ AI to intuitively search and protect customer data against online fraudsters within their cloud services. 

LayerStack Launched the Fourth Datacenter in Japan to Enhance the APAC Cloud Coverage

Grazed from LayerStack

LayerStack, an Infrastructure-as-a-Service (IaaS) provider, today announced an expansion in Japan with the launching of its fourth datacenter in Tokyo. The company, which offers multi-region data center selections with premium global network, has invested huge amount of resources in cloud infrastructure and platform for further cloud developments and enhancing customer experience. Its technologies have enabled great variety of business globally, from start-ups to multinational companies.

Gamechanger: How the Cloud Has Altered Manufacturing Maintenance Forever

Article Written by Avery Phillips

Every year, companies rely more heavily on machines and technology to get work done. Basic machines are getting more advanced, and cloud services, IoT functionality, as well as data collection are increasing the efficiency of workplaces.

But as we rely more heavily on advanced machines and the data they generate to complete everyday activities, we open ourselves up to risk when those machines fail. An efficient maintenance schedule has always been a necessity for any business, especially warehouses, construction companies, and the like. But you'd be hard-pressed to find a workplace that doesn't rely on the efficient operation of machines or computers.

That's where the cloud comes in, especially in the manufacturing sector, for keeping up with the added complexity of maintenance scheduling.

Cloud Services Allow for Real-Time Monitoring
 

ownCloud expands services for research and educational institutions

Grazed from ownCloud

The filesharing specialist ownCloud announces a further improvement of his joint offer with GÉANT for the coming year. Universities and other institutions can purchase the open source solution directly from ownCloud at particularly favourable conditions. The new pricing model ranges from attractive entry-level offers for small organizations to volume-based licensing models for any installation size. The preferential price agreement applies to all members of the GÉANT community and their subsidiary institutions.

The new offer represents an improvement on the price agreement between ownCloud and GÉANT, which has already been in place for several years, whereby national and international members of the community  can purchase their own licenses of the ownCloud Enterprise Edition. To date, the successful model has led to the sale of more than 1.5 million licenses in 41 countries.

 

Awingu and Barracuda Networks to Deliver a Unified Workspace for the Hybrid Cloud

Grazed from Awingu and Barracuda Networks

Awingu, the unified, browser-based workspace, today announced a technology relationship with Barracuda Networks, Inc., a leading provider of cloud-enabled security and data protection solutions. The new synergy brings together Barracuda's high performance security and zero-touch configuration with Awingu's turnkey, browser-based workspace solution, facilitating the deployment of Awingu in hybrid cloud environments.

Barracuda NextGen Firewalls are purpose-built for securing cloud-connected networks. They protect users, applications, and data and ensure secure and reliable connections among multiple sites on premises and the cloud with consumption-based pricing, saving you money on infrastructure costs. Awingu brings the ease and convenience of platform agnostic mobility to deliver everything the enterprise needs in a workspace - legacy and cloud apps, documents, and data - to any device. This entails providing secure access to applications and files without the need to manage or expose vulnerable end-points. Applications and data can be hosted on Microsoft Azure or on-premise, and then securely connected to Awingu's browser-based workspace.

Amazon Web Services Launches New Region in France

Grazed from Amazon AWS

Today, Amazon Web Services, Inc. (AWS), an Amazon.com company (NASDAQ:AMZN), announced the launch of the AWS EU (Paris) Region. With this launch, AWS now provides 49 Availability Zones across 18 technology infrastructure regions globally with another 12 Availability Zones and four regions in Bahrain, Hong Kong SAR, Sweden, and a second AWS GovCloud Region in the US expected to come online by early 2019. The AWS EU (Paris) Region is AWS’s fourth in Europe, joining existing regions in Germany, Ireland, and the UK. Tens of thousands of French customers already use AWS in other regions, and starting today, developers, startups, and enterprises, as well as government, education, and non-profit organizations, can leverage AWS to run applications and store data in France by going to: https://aws.amazon.com/fr/paris/

The AWS EU (Paris) Region offers three Availability Zones. AWS Regions are comprised of Availability Zones, which refer to technology infrastructure in separate and distinct geographic locations with enough distance to significantly reduce the risk of a single event impacting availability, yet near enough for business continuity applications that require rapid failover. Each Availability Zone has independent power, cooling, physical security, and is connected via redundant, ultra-low-latency networks. AWS customers focused on high availability can design their applications to run in multiple Availability Zones to achieve even greater fault tolerance. Additionally, the new AWS EU (Paris) Region gives customers with data sovereignty requirements the ability to store their data in France with the assurance that their content will not move unless they move it. The new Region adds to the existing infrastructure AWS already has in France, which includes three Edge Network Locations in Paris and one in Marseille, for customers looking to deliver websites, applications, and content to end users with low latency. These are part of AWS’s existing network of 107 Points of Presence (96 Edge Locations and 11 Regional Edge Caches) globally.
 

New Tintri FlexDrive Allows Customers to Expand All-Flash Storage Capacity

Tintri announced Tintri FlexDrive this week, a storage expansion feature that enables customers of Tintri all-flash storage arrays to increase system capacity to meet a specific storage need, by adding as little as one drive at a time.
 
Conventional storage architectures require customers to increase capacity by adding multi-drive RAID groups or drive shelves. Put simply, customers must buy capacity in bulk, typically purchasing more storage than is needed. This adds unnecessary capital expense, rack space and cabling complexity. And once capacity is added, expert administrators still must create LUNs and/or volumes to contain virtual machines.
 
Tintri’s approach to expansion is distinguished by its granularity. Since Tintri operates at the VM-level and eliminates the need for traditional storage constructs, customers can purchase a partially populated EC6000 all-flash array and: